Live Updates
Presidential Launch Feb 2026: EWENE — "Every Woman. Every Newborn. Everywhere."6-Month RRI underway across 26 high-burden counties — Feb to July 2026900 health workers to be trained in EmONC across 26 countiesEmergency Hotline: 0800-722-023— Free, 24/7 nationwideKES 1.03 Billion invested — 44% directed to health workforce capacityTarget: 15% reduction in facility maternal deaths, neonatal deaths & fresh stillbirths1.5 million doses of heat-stable carbetocin procured for countiesPresidential Launch Feb 2026: EWENE — "Every Woman. Every Newborn. Everywhere."6-Month RRI underway across 26 high-burden counties — Feb to July 2026900 health workers to be trained in EmONC across 26 countiesEmergency Hotline: 0800-722-023— Free, 24/7 nationwideKES 1.03 Billion invested — 44% directed to health workforce capacityTarget: 15% reduction in facility maternal deaths, neonatal deaths & fresh stillbirths1.5 million doses of heat-stable carbetocin procured for counties
Presidential Initiative · 2026–2028

Kenya's National Commitment

Okoa Mama.
Okoa Mtoto.
Campaign.

Every Woman Every Newborn Everywhere (EWENE) is a global initiative adopted by Kenya, led by the Ministry of Health and partners, to accelerate the reduction of maternal and newborn deaths.

Kenyan mother gently holding her newborn baby, symbolising the Okoa Mama Okoa Mtoto campaign
Every Mother · Every Newborn · Everywhere
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15Mothers lost each day

Approximately 5,000 maternal deaths per year from preventable pregnancy-related causes

92Newborns lost per day

NMR of 21 per 1,000 live births — approximately 42,000 neonatal deaths per year

93Stillbirths every day

Approximately 30,400 stillbirths annually — nearly half during labour

President Ruto at EWENE Launch
A promise

A Letter to Every Kenyan

“Every newborn deserves not only the right to survive, but the opportunity to thrive.”
H.E. Dr. William Samoei Ruto, C.G.H.
President of Kenya
The three Delays

Why Mothers and Newborns Die

Most deaths happen not because we lack knowledge, but because three preventable delays steal precious time.

1st Delay
Deciding to Seek Help
30%
of all deaths

"I didn't know the bleeding was dangerous."

  • 50% of women fail to recognise danger signs
  • 30% are unaware that services are free
  • 12% cannot afford transport to a facility
Our Solution

Community engagement campaigns. Male engagement programmes. Mass media reaching 10+ million Kenyans with the five danger signs.

2nd Delay
Reaching Care
25%
of all deaths

"The hospital was too far and I didnt have transport. "

  • Rural women walk >10km — safe distance is ≤5km
  • Poor roads, no phone credit, no ambulance services
Our Solution

Ambulance rehabilitation and GPS tracking. County toll-free emergency call centres. Response time targets: <60 min urban, <90 min rural.

📞 Hotline: 0800-722-023
3rd Delay
Receiving Quality Care
45%
of all deaths

"The nurse was alone. There was no blood. No medicine."

  • Only 5% of maternity facilities have full obstetric and newborn care equipment
  • Oxytocin stockouts 40% · MgSO₄ stockouts 48% · Benzyl Penicillin stockouts 47%
  • Only 37% of facilities meet all BEmONC standards
Our Solution

900 health workers trained in EmONC across 26 counties. 500 trained in comprehensive newborn care. Zero stockout commitment. Pre-positioned PPH bundles including carbetocin, TXA and calibrated VD drapes. Monthly emergency drills in 260 skills corners. Blood transfusion services strengthened.

Our Promise

10 Pillars. One Unbreakable Promise.

Ten strong pillars holding every mother and baby safe — from policy to the last mile.

01
🏛️
Policy & Governance
Leaders held accountable, publicly
02
🏥
Service Delivery
Facilities equipped & open 24/7
03
⚖️
Gender & Equity
No woman left behind
04
📊
Data & M&E
Real-time dashboards
05
💰
Financing
Ring-fenced MNH budgets
06
👩‍⚕️
Workforce
More midwives, more mentors
07
🚑
Response & Resilience
Ambulances & emergency drills
08
💊
Commodities & Tech
Zero stockouts
09
📣
Advocacy & Community Engagement
Your voice. Your power.
10
🔬
Research
New ideas, shared fast
2028 Targets

Where We Are Going

These are not numbers on a chart. They are mothers coming home. Babies crying for milk. Families staying whole.

IndicatorBaseline2028 TargetProgress
Maternal Mortality Ratio355 / 100k≤140 / 100k
Neonatal Mortality Rate21 / 1,000≤12 / 1,000
Stillbirth Rate19 / 1,000≤12 / 1,000
Skilled Birth Attendance89%100%
4th ANC Coverage66%≥90%
Oxytocin Stockouts40%0%
Facilities Meeting BEmONC37%80%

You Are Part of This Movement

Learn the 5 danger signs. Share them. Demand accountability. Together, we end this.